If the thought of visiting the dentist makes your heart race or your palms sweat, you’re certainly not alone. Dental anxiety affects millions of people, and at The Briars Dental Centre in Newbury, we understand that your fears are real and valid. That’s precisely why we’ve built our entire approach around making your experience as comfortable and stress-free as possible.
Your smile means everything to us, and we believe that achieving excellent oral health shouldn’t come at the cost of overwhelming anxiety. Through our patient-centred approach, advanced techniques, and genuine understanding, we’ve helped countless anxious patients not just tolerate their dental visits but actually feel comfortable and confident throughout their treatment.
Dental anxiety can stem from many sources. Perhaps you’ve had an uncomfortable experience in the past, maybe you’re concerned about pain, or you might simply feel vulnerable lying back in a dental chair. Some patients worry about judgement regarding the condition of their teeth, whilst others feel anxious about the sounds and sensations of dental procedures.
Whatever the root of your concerns, we want you to know that there’s no shame in feeling anxious about dental treatment. At The Briars, we’ve worked with patients experiencing every level of dental anxiety, from mild nervousness to severe phobia, and we’ve developed proven strategies to help each person feel more at ease.
The key difference in our approach is time. Unlike the constraints often found in NHS practices, we have the luxury of spending quality time with you, understanding your specific concerns, and tailoring every aspect of your visit to your individual needs and preferences.
Your journey towards comfortable dental care begins with your Treatment Coordinator (TCO) appointment. This crucial first step isn’t about rushing into treatment—it’s entirely focused on getting to know you, understanding your dental anxiety, and creating a personalised plan that puts you completely at ease.
During this unhurried consultation, we’ll explore your previous dental experiences, discuss what specifically makes you feel anxious, and most importantly, listen to what would help you feel more comfortable. Some patients prefer to know every detail about what we’re doing and why, whilst others find that too much information increases their anxiety and would rather we guide them through more gently.
We’ll also discuss practical preferences that can make an enormous difference to your comfort. Would you like to bring a trusted friend or family member into the treatment room with you? Would you prefer your appointments scheduled at particular times of day when you feel most relaxed? Do you have music preferences that help you feel calm? These aren’t unusual requests—they’re exactly the kind of thoughtful adjustments that transform anxious visits into manageable experiences.
Your TCO appointment allows us to build that crucial foundation of trust. By the time you’re ready for your first treatment appointment, you’ll already feel like part of The Briars family, with a clear understanding of how we’ll work together to keep you comfortable throughout your dental journey.
The environment plays a massive role in managing dental anxiety, which is why we’ve designed every aspect of The Briars with patient comfort in mind. Our spacious, modern practice features two lovely waiting areas separate from the reception, creating a calm, private atmosphere where you can relax before your appointment.
Once you’re in the treatment room, we can adapt the environment to suit your preferences perfectly. If music helps you relax, we’re happy to play your favourite playlist or radio station. Many patients find that familiar, comforting sounds help them feel more at ease. Alternatively, if you prefer the quiet focus that comes with noise-cancelling headphones, we can provide those as well.
The lighting, temperature, and even the positioning of your chair can all be adjusted to help you feel as comfortable as possible. We understand that small details can make significant differences when you’re feeling anxious, and our team takes genuine pride in creating an environment where you can truly relax.
Our state-of-the-art technology also contributes to a more comfortable experience. Rather than traditional dental impressions that can trigger gag reflexes and cause discomfort, we use advanced iTero digital scanning technology. This means no messy, uncomfortable impression materials—just a quick, precise digital scan that’s far more pleasant for anxious patients.
At The Briars, we’ve invested in the latest technology and techniques specifically to reduce discomfort and dental anxiety. Every procedure is designed with your comfort as the primary consideration, starting from the moment we begin any treatment.
We always use a topical anaesthetic before administering any local anaesthetic injections. This numbing gel ensures that you barely feel the initial injection, which is often one of the biggest concerns for anxious patients. Our gentle injection techniques, combined with the most effective modern anaesthetics, mean that you should experience minimal discomfort throughout your treatment.
Our digital approach allows us to plan treatments with incredible precision whilst minimising the time you need to spend in the chair. When we can work more efficiently and accurately, it means shorter appointments and less time feeling anxious.
For patients who find the sounds of dental equipment particularly triggering, we can discuss various approaches to minimise this aspect of treatment. Sometimes, simple solutions like explaining what each sound means can help reduce anxiety, whilst other patients prefer distraction techniques or sedation options.
We can also offer both oral and IV sedation—the choice of sedation depends entirely on your individual needs, medical history, and comfort level. During your consultation, we’ll discuss all available options and help you choose the approach that feels right for you.
Perhaps the most significant advantage we can offer anxious patients is time. At The Briars, we’re not constrained by the time pressures that can make dental visits feel rushed and stressful. We have the luxury of taking as much time as you need to feel comfortable and confident throughout your treatment.
This means we can pause during procedures if you need a break, take extra time to explain what we’re doing, or simply allow you to settle in and relax before we begin. We understand that rushing through treatment only increases dental anxiety, which is why we’ve structured our practice to give every patient the time and attention they deserve.
Our unhurried approach extends to building relationships with our patients. Many of our patients have been with us for decades, and that continuity of care means we truly get to know you as an individual. When your dental team understands your specific anxieties, preferences, and needs, every subsequent visit becomes easier and more comfortable.
We also recognise that different patients need different amounts of time to process information and feel prepared for treatment. Some patients prefer to have everything explained in detail weeks before their procedure, whilst others are more comfortable learning about treatment step-by-step on the day. Having adequate time allows us to match our communication style to your preferences perfectly.
If dental anxiety has been preventing you from getting the dental care you need, we want you to know that taking the first step is often the hardest part. Once you’ve made contact with The Briars, our entire team is dedicated to making every subsequent step as comfortable and manageable as possible.
Your initial phone call is an opportunity to discuss your concerns with our understanding team. We can arrange your TCO appointment at a time that feels right for you, and there’s absolutely no pressure to commit to any treatment until you feel completely comfortable proceeding.
Many patients are pleasantly surprised to discover that their anxiety significantly decreases once they’ve met our team and experienced our patient-centred approach. The unknown is often far more frightening than the reality of modern, comfortable dental care.
Remember, avoiding dental treatment due to anxiety often leads to more complex problems that require more extensive treatment later. By addressing your dental anxiety now and establishing a comfortable relationship with our team, you’re investing in both your oral health and your overall well-being.
At The Briars Dental Centre, we’re not just treating teeth—we’re caring for people. Your comfort, your concerns, and your individual needs are at the heart of everything we do. We’ve helped countless patients overcome their dental anxiety and achieve the healthy, confident smiles they deserve, and we’d be honoured to help you do the same.
If you’re ready to experience dental care that’s truly designed around your comfort and needs, we encourage you to contact The Briars today. Your journey towards stress-free dental visits and optimal oral health can begin with a simple, no-pressure conversation with our caring team.
Contact The Briars Dental Centre in Newbury today to discuss how we can help you overcome dental anxiety and achieve the comfortable, confident dental care you deserve. To find out more about our lovely team, visit our ‘Meet The Team’ area of the website!
Back to blog